Leica Store Soho
Digital Transformation For a Digital Icon
Cocoon
Leica Store Soho
Industry:
Travel
Year:
2022
Industry:
Photography
Year:
2022
Info
In 2022, Leica's NYC Flagship in Soho partnered with OSMOS to transform their digital footprint, aiming to mirror the brand's esteemed reputation in the photography world. Our mission was to craft an e-commerce platform that not only showcased Leica's premium products but also resonated with their artistic legacy.
Creative Lead
Marjoe Bacus, Laura Lanteri
Services
Web Design
Ecommerce
Organic Social
Paid Marketing
A Focus on engagment...
30
More social engagement %
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400
$ Less CAC
100
Average daily visits
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02.
Showreel
The focus on the iconic Soho district in New York City serves as the canvas for this digital transformation, showcasing the seamless blend of art, technology, and marketing expertise that has redefined Leica's online presence and community engagement.
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CREDITS TO LEICA
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